The first ideas for this Italian wallpaper date back to the 1970s, when Gianfranco Salvi in Turin crumpled hand-painted papers and adhered them to the wall. The resulting effect was so captivating that the story traveled from Turin to Milan, where this unconventional wallpaper drew the attention of many.
The first ideas for this Italian wallpaper brand date back to the 1970s, when Gianfranco Salvi in Turin crumpled hand-painted papers and adhered them to the wall. The resulting effect was so captivating that the story traveled from Turin to Milan, where this unconventional wallpaper captured widespread attention.
Gianfranco later completed the first Italian wallpaper collection with the help of a professional designer in the United States, producing unique and one-of-a-kind designs. In 2010, he officially launched his brand, TEXAM.
Since then, the brand has focused on combining traditional printing techniques with modern, cutting-edge methods, guiding its creative team with precision. Their main goals are attention to detail, luxurious design, meticulous processing techniques, and the use of high-quality raw materials.
Today, more than 20 specialists in various fields work daily to design Texam wallpapers with intricate details, transforming them into luxurious products.
Texam consistently seeks the most innovative technologies to implement in its new collections. The brand’s wallpapers feature a play of light and color, sinuous patterns, and varied textures. Luxurious and unique in spirit, these designs often incorporate sophisticated materials such as quartz, velvet, glass, fabric, and metal, creating truly stunning visual effects.
All Texam models are designed to be simple yet distinctive, making them versatile enough to harmonize with any style of accessories and suit all tastes.
ALKIMIA Collection
Inspired by natural fibers, ALKIMIA blends classical and contemporary elements. This collection uses recycled materials and its structure allows light to interact with the surface, creating varying intensities, subtle color changes, and a tangible sense of texture that gives walls an elegant, captivating character.
DUET Collection
Duet presents two distinct yet complementary patterns: one modern and refined, the other natural and simple. Inspired by authentic forms of nature, this collection uses natural fibers like linen and colors drawn from the natural world, resulting in truly extraordinary aesthetics.
LUX Collection
With the motto “Light and Luxury Together”, this collection showcases designs that shift in appearance depending on light exposure. LUX embodies grandeur and exclusivity, offering a luxurious experience that reflects the sophistication of those who seek truly unique interiors.
AMBIENT Collection
AMBIENT emphasizes “Luxury with Simplicity”. This poetic collection combines soft colors with delicate patterns, creating a quiet elegance that brings warmth and harmony to any space. It evokes the beauty and authenticity of ancient textiles while maintaining modern appeal.
ID Collection
The ID collection focuses on identity, expressing personality, taste, and character. Featuring diverse colors, unique graphic shapes, and both modern and classic styles, this collection allows flexible use of traditional designs in contemporary interiors—or vice versa.
Texam wallpapers are designed to enhance any interior with sophistication and creativity, combining innovation, luxury materials, and timeless Italian craftsmanship. Each collection offers a distinct narrative and style, making it a perfect choice for those who want a refined, artistic, and versatile decor solution.
Overall, Texam Italian wallpapers are inspired by the full range of emotions and vitality found in life on Earth. They embody a perfect balance of simplicity and intricate complexity, capturing the beauty and interconnectedness of nature.
This philosophy of drawing inspiration from natural and dynamic elements has become the core principle of Texam’s designs. Each wallpaper reflects creativity and transformation, bringing a sense of life, vibrancy, and harmony to any interior space.
In other words, the secret behind Texam’s appeal lies in the fusion of art, nature, and modern technology, making it a truly unique choice for luxurious and sophisticated interior design.
